Your unfair advantage in building the company right.
That’s where we come in.
We help founders:
Operate with clarity and control—even in chaos
Talk to real users, define clear KPIs, and test fast. Everything you need to get to PMF, nothing you don’t.
Nail your narrative and positioning. Be clear on what you’re building and why it wins.
Plan headcount, budget, and resources with confidence. Cut waste. Ship faster.
I've worked with Chen both as a colleague and as a client. She brings years of experience and dedication to solving the actual product problems that held us back. As a client, I've brought Chen to build a custom training program for our product management team. She helped improve their day-to-day work processes and the way they manage challenges. As usual, the results were great, and the process itself was well thought out, calm and impactful.
I first met Chen when she was consulting to MobileODT and helped restructure a struggling product team. Chen helped the management to set strategic goals and build a roadmap at a time of uncertainty and internal conflicts. Chen was a source of knowledge and a product-authority for the entire company and especially to the management. For me Chen is someone I can always consult with and know I'll get the right answer, a true mentor!
I have had the pleasure of working with Chen Shir, a product management consultant, on several projects. She is a truly talented and knowledgeable professional, with a wealth of experience in creating and executing product strategy.
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